Wednesday, September 9, 2009

New York Hospitality


In a city known for it's rudeness the Marriott Corporation supported the generalization of NY City. Melanie Oudin the unseeded quarter finalist from Marietta, Georgia has ousted some of the top seeded women in the world and has become the talk of the city. Most thought the teenage rookie tennis pro would have been ousted early on with some stiff top ten competition including Russian Superstars Elena Dementieva and former number one Maria Sharapova.

Not quite, but the Marriott Hotel has done what the Russian Superstars couldn't do, oust her. The Marriott seems to have been overbooked and told the teenager from Georgia to "hit the bricks, check out the YWCA they have rooms and showers". No wonder so many US companies are in financial stress with dim-witted decision makers ousting one of the best for business customers in the City.

Here is an idea, pay for one of your customers to stay at another hotel, give them a few free nights if they complain. The seventeen year old is hot right now. Every reporter in the city wants an interview with her. So what does this mean? Simple, reporters stop by the hotel, they buy drinks, the eat dinner, they increase the revenue for the hotel. Heck make it easy for the teenager to do interviews and get her a suite so she can accommodate reporters than let them line up and get ready for media expense accounts to start the cha-ching in the cash registers.

This is an absolute public relations nightmare for Marriott as Ms. Oudin could very well have become a long time customer that is on the road better than half the year and at a $150 a night plus restaurant and bar bills that will kick in four years from now the Marriott is giving up close to $40,000 a year from one customer giving young Melanie the boot.

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